The 97% Success Rate: How Dr. Rob Kelly Transforms Lives Through Neuroscience

Neuroscientist Dr. Rob Kelly shares his revolutionary approach to healing trauma through neuroscience-based coaching with a 97% success rate. He explains how childhood trauma creates neural pathways that drive addiction, depression, and self-sabotage, and offers practical techniques anyone can use to rewire their brain.

• Understanding addiction as a neurological condition affecting the hypothalamus, basal ganglia, and amygdala
• Alcohol addiction as a predisposition passed through generations via methylation pathways
• Why traditional therapy focusing only on substances rather than root causes often fails
• The difference between alcoholics (born with a predisposition) and those who abuse alcohol
• How childhood trauma, even seemingly minor incidents, becomes embedded in neural pathways
• The importance of involving family members in treatment to increase success rates by 42%
• Three simple daily practices to begin rewiring your brain at home
• How to use 20 exaggerated breaths in the morning to shift from subconscious to conscious thinking
• The power of alternating hands for routine tasks to disrupt established neural patterns
• Using mirror work appropriately to reprogram self-perception and build confidence
• Creating distance from negative influences without judgment
• The urgency of pursuing dreams and living fully – "You get one shot at this game"

Try the 9D Delta sound therapy or other neuroscience-based approaches to experience how quickly your brain can begin to change.

https://mindforcepodcast.buzzsprout.com

Chapters

• 0:49 Meet Dr. Rob Kelly
• 5:51 The Power of Mind Over Matter
• 8:03 Understanding Alcoholism Through Neuroscience
• 17:35 Childhood Trauma as Gateway to Addiction
• 28:02 The 97% Success Rate Approach
• 34:14 Rewiring Your Brain at Home
• 44:28 Creating a Life You Love Now

Transcript

Speaker 1: 0:22

Hi everyone. I'm Nate Shearer, the host of Mindforce, where we take on love, life and learning from every angle, because what's going on in your mind truly matters. Today we have Dr Rob Kelly and today we'll be talking about neuroscience, coaching for trauma, how Rob has a 97% success rate and some ways to rewire your brain at home. So we're going to start with the warm-up the who, what, why, where. So, rob, what makes you you? I?

Speaker 2: 0:47

think what makes me me is everything I've done in life. I've done everything that's been presented to me. I've just ran with it. I very rarely say no to people, so I have lots of life experience. I get up every morning. I love every day. I don't have bad days. I do have better days than others, but I definitely don't have bad days today. So all my experience of suffering and trauma and alcoholism and addiction and depression is all bundled into one, which makes a great history that becomes my greatest asset.

Speaker 1: 1:18

Oh, that's awesome. So what do you currently do?

Speaker 2: 1:21

So we're psychologists, we're behavioral scientists, we're neuroscience experts and we work with people from alcoholism, addiction, childhood trauma, depression, ptsd, alzheimer's and onset dementia. That's kind of what we do right now. I have five offices around the world. We're a multimillion dollar company. I have three other companies as well, so they keep me busy over here. Uh, I see three patients every three months and the rest of the staff probably hundreds of thousands every year, but I concentrate on on the three, usually a list, uh, celebrities and stuff like that. So, yeah, that that's, uh, that's what we do, man. We write books and, you know, tv and all of the stuff that I've always wanted to do. I get up doing meeting the people who live in hundred100 million houses and stuff that I would never normally see coming from the projects. So, yeah, life's fascinating every day. For me it really is.

Speaker 1: 2:15

You never know where you're going to end up, so why are you here today?

Speaker 2: 2:19

Well, I have a media director and we could be in. I think I'm on Rogan in about eight weeks. We can pick any podcast we want to go on and we turn a lot down, but her job, her job is to scroll the internet and find a podcaster who is changing the world and has something to offer. So when we join we can save lives, even if we just say one life. So at first you go I've got this such and such about it. Well, who is he? Now? It's like I've got this such and such a body. Well, who is he Now? It's like I've got this native chair. Okay, we'll see him then I don't question her anymore because she gets the best of the best. Now, we don't care if you've got a million or one viewer, it makes no difference, it really does. If we do have one viewer, maybe we could change his life today. That I've done like that.

Speaker 2: 3:01

You know, people talk about likes and that no, come on, we're not here for that. We're here to tell the truth, and the truth hurts. Guys, I'm telling you now, be ready, because I'm not that kind of doctor that sits back and yes, yes, yes, no. You know, if you suffer from the stuff we're talking about and you don't sort it out, you'll die. You will die, that's it. So either get salty now, or go drink and use, or get depressed, because we're not staying stagnant, guys, we're moving forward.

Speaker 1: 3:30

Everybody can change. That's awesome. Well, yeah, I appreciate you know you coming on the show and you know my many tens of listeners out there. But I love that you touch on that because one of my very first episodes I had a raw Robert Swanson and he was a retired colonel in the Air Force and he had had a few suicide attempts and it was interesting because somebody had asked about vulnerability. They said why would you get up there, open yourself up, you know to ridicule or what people are going to say or think, and I'll always remember he's like if I save one person, that's it One. If this saves one person me feeling awkward getting on stage, traveling around, doing you know the show that he does, where he goes from base to base and things like that, and that's really all it is. You know I put in time and effort and editing and all these things that you know. I want that to as good as you, or better that negatively comment on what you do.

Speaker 2: 4:44

And there's two kinds of ignorance one, the people that love you for who you are and the people that want to be.

Speaker 1: 4:49

Wow, the last W I have for you. Where in the world are you calling from? I'm in San Antonio.

Speaker 2: 4:55

Texas Although as you can tell from my accent I'm not originally from Texas, but yeah, I'm in San Antonio, Texas. Been in Texas for 18 years, all the way from Manchester, United Kingdom.

Speaker 1: 5:05

Nice, that's awesome. Yeah, I'm in the UK right now, two hours southeast of London, Mildenhall Lake and Heath. Yeah, I know it well. Yeah, so we'll start with the warm-up. First question for you what inspired you to explore neuroscience coaching as a way to help people overcome trauma?

Speaker 2: 5:24

It was many, many, many, many, many, many years ago, in 1970 something, when I got to meet Arnold Schwarzenegger and that, even though it didn't start, then it started, you know, about six, seven years ago. I always remember sites and we were talking about the mind and I said, arnold, very broken English, we was in a hotel room, you know, the bodybuilding is good, but what you're going to have to do the bodybuilding. And he said I'm going to do three things. And he said it. So as a you know, he's just like, yeah, I've got three things to do. I'm like, well, what is it? Well, first of all, I'm going to become the greatest highest paid. There's no way.

Speaker 2: 5:56

I said, okay, what's the second one? He said I'm going to become a governor in a state I feel like California, and I was like I thought you needed to be a citizen to be I don't know. I said, okay, give us a laugh on. What's the third one? He said I'm going to marry into the Kennedy family and freaking check. And from that moment onwards it's like, oh my God, how did he know that? But when you study the neuroscience, you find out the brain does not have a difference between the false and the truth. You can create your own reality. Mind, energy matter, brain, mind over matter.

Speaker 1: 6:42

Yeah, setting those goals and getting after them. I have a previous boss that he started his assignment at a specific location and he wanted to do all these different things and end up back at that specific location. And so all these different accomplishments and you know things have to get checked. You know different boxes to fulfill that requirement to get back to that location and from the very beginning and like 20, whatever it was years later, 23 years later or whatnot, he was back there and I was like that was so impressive, that same thing like I'm going to, I'm going to do it, like it wasn't even really an option, it was like I'm going to come back there. And that mindset is just so powerful.

Speaker 2: 7:31

Like it's not even yeah, it's crazy, not even an option. It's going to happen. Question I had for you is can you share a personal success story that stands out to you as your journey as a coach with, with a patient? You mean, yes, yeah, so there's so many, and we picked this guy up from la county jail and, uh, we were told we could. We weren't told who it was, I can't mention the name, uh, but we're told to come down to. So we got, we got on a plane, it was I can't mention the name, but we're told to come down to. So we got on a plane and it was in Dallas. We flew down there. We're in this waiting room, private waiting room, and in comes the attorneys and this actor came in and he's in an orange jumpsuit and he's shackled with his spoons. I'd never seen feet shackled ever before. It was like I've only I don't know maybe eight, nine months. It's just like well, god, I thought you looked like Hannibal Lecter the way I'd been chained up.

Speaker 2: 8:06

Anyway, they went to explain that listen, if you don't take him, you've come on this blah, blah, blah from somebody. If you don't take him, he's going to go to jail. His acting career is over. It's already trashed because there's everybody down. He's trashed everything around him. So I'm in court and the judge said will you take him? And I said, of course we will. Yeah, and he said, dr Kelly, I need to tell you if he goes missing you'll be back in my courthouse again and I'm like, with the greatest respect, I'm not taking that deal. So we're back hustling again and then went back to the judge, said okay, we'll take in the actual courtroom and we slapped our handcuffs on him and our bodyguard and we took him straight to the airport.

Speaker 2: 8:47

We flew into Dallas and then we helicoptered into my ranch and he stayed with us for three months and we kind of use a lot of subliminal work when you're working with somebody because they're not capable of believing they can be a success. Again, three or four days before he's going to leave, he was doing amazing. We got this parcel through the door and I gave it to him and he opened the thing and it was a script for one of the highest paid, grossed movie in the world ever. So, so much pleasure to see that happen. And there's a bunch of big rap stars, movie stars They've all gone through the same and it's just nice to see that, as well as the road cleaner, it's nice to see him, you know, be the manager of that road. It doesn't matter what. It is that look and that belief when you take someone to a different level. That is why I get a bit of life.

Speaker 1: 9:38

That is full rewarding right there. That's some good stuff. Before we jump into your three main pillars, I wanted to see if you had a question for me.

Speaker 2: 9:45

I want to know where you see your podcast going in the next five years.

Speaker 1: 9:52

The next five years. Okay, so I'm about a year in, you know, learning every single time, I think. I adjust and tweak things every single time no-transcript, do use an analytic mind, but then when I'm at home I get to switch over and be a little bit more fun, a little bit more creative. So the part that I was most worried about and kind of apprehensive about is actually what I find the most joy in. So I'm just going to keep learning and keep growing. I mean, I hope that the audience grows and we continue to outreach, like we talked about earlier, just helping people along the way.

Speaker 1: 10:55

I never know what stories are going to connect with other people, what guests are going to. So really I'm going to open the aperture pretty much as wide as I can. I'll keep you know recording as much as I can. I was doing like one a week. I'm up to four a week now. I think my wife's probably gone a little crazy, see, if she listens to this one Might have to tone it down to three a week to make sure I'm balancing all those harmony things between family and whatnot. But yeah, I just want to keep growing and not growing for, like you said, the likes and the popularity, but for the thanks for sharing a good story and those things like that where we're impacting people's lives. So I just hope we continue to grow and help people along the way. Beautiful, beautiful, yeah, let's uh move into your three pillars. Your first one understanding neuroscience coaching for trauma. So what exactly is neuroscience coaching and how does it differ from traditional therapy methods?

Speaker 2: 11:44

If we look at what we knew about alcoholism and addiction is totally, I won't say wrong, but we just didn't have enough information, excuse me. So when I say alcoholics are born and drug addicts are made, people go, what We've got to get into the neuroscience. Everything is fixable to 100%. So neuroscience doesn't focus on the alcohol, drugs, sex, food, the core of the depression, because let's just take alcohol, because I was an alcoholic and homeless and stuff like that with it. So we're looking at the. If I could just stop drinking. So I go into treatment for 30 days, I come out and relapse on the way home. What's going on there? What's going on so with the stuff that's happened to me? I knew there was more. I knew there was more when they took my kids off me ages one and three, and I couldn't stop that. I couldn't stop drinking. I knew there was more when people said, well, just go to AED. I don't know what your problem is, just stop drinking. I just knew there was more to the mind and the brain. So we don't focus on the actual substance or the actual act. We concentrate on what's causing and the root cause of the act.

Speaker 2: 12:46

So alcoholics are born. Neuroscience tells us alcoholics are born. Why are they born? It's a predisposition that's passed down from generation. It's the only disease you can pass down and people are going to go up there. Where's Google? And bear with me here. It's the neuroscience and it's down to methylation my parasites, and it's down to methylation. My dad had heart problems and I had heart problems. I couldn't express it down. It's methylation of protein or food that I can't methylate. It becomes a deficiency, it becomes an illness, probably the same as my dad's heart. So that's what we do. So we look at the actual problem, we look at the childhood trauma around that and then we go back and we uncover, discover discard of that situation. So alcoholics we have an allergy to the ethanol, alcohol. And three parts of our brain are different to any other addiction Hypothalamus, basal ganglia and mink dill. They're the three parts of the brain. They're only when the three parts of the brain reset at 24 hours is where AA think 24 hours comes. It's not theirs. It goes way, proceeds, way back, back, back, back back many years before alcoholics were anonymously born. So that's the difference.

Speaker 2: 13:47

We don't do traditional therapy. We all our coaches are masters or PhD level psychologists, psychiatrists or therapists and we have a new model that works. We are very aggressive about our model and we believe that we can reramp neural pathways away from self-sabotage into good, healthy, successful neural pathways. Now we also believe that every single neural pathway in the human brain for success, for wealth, for health has already been built. The only thing we do is try and connect it. What happens with the childhood trauma stuff is that it never connects Like you're going to do that or your father said you're not good and we keep missing. So when we connect, that's when great things happen, because there's no trauma there. And we believe that 300 neuropathways die every day in the brain. What are we replacing them with? Good or bad?

Speaker 1: 14:37

Yeah, that's interesting For people that are out there, that are family members or whatnot that are out there, that are family members or whatnot that are out there supporting people and they are in that mindset of you know. Why don't you just stop? What do you have to say to family members to try to help support this member and get them back on track?

Speaker 2: 14:53

You have to remember that alcohol is a disease, and I'll tell you why it's a disease. The hypothalamus in the brain is our survival part of the brain, next to the prehistoric brain. It's our you. You know guts for living. No, and it's implanted before we're even born. That we need to eat food and drink water to survive. That is it. Everything else comes second nature and that's what happens. It becomes a working part of mine. At a certain point of the alcoholic's drinking career, the alcohol, the hypothalamus, turned around and told me to drink alcohol only so. So there's a default setting. That's why we are born.

Speaker 2: 15:25

When the survival part of my brain is telling me to drink alcohol, there's a few things happen. First of all, the choice is taken away whether I drink or not. Secondly, everything else comes secondary to my alcohol. So if it's telling me to drink alcohol to survive, even though it's completely the opposite, alcohol it's. When I go days or weeks without food or water. Alcohol is my primary survival medicine. That's why it's completely different.

Speaker 2: 15:51

So you know, if you're parents of somebody or loved one, be patient, get information at the right source. Not everybody's out there to help you. Watch what you're eating from the supermarket. Stay away from pharmaceuticals if you can, and start to clear that brain. But there's a lot of people out there who are good. That's the situation is. Try and get that fine line between helping and enabling. So if your son or daughter is going through this, you've got to love, love, love and care for them and give them a chance, a chance, a chance. But sooner or later you've got to realize that you're enabling if the relapses keep going on, because it will never get easy, it will get worse. It's a progressive illness. So if that keeps happening, you might have to step back.

Speaker 1: 16:30

So I'm actually in the military and I think you know, in the military I think we might have a little bit of a drinking problem. So I'm curious from your standpoint. You know a lot of people say, well, it's just for fun, or I just do it socially, and we have it ingrained in a lot of our ceremonies, so it's just like you have to go up to the bar and get one to start the night, or things like that. How does someone that is listening, you know, differentiate between I just have fun or I have a problem? What is that step? Or is it just different for every person?

Speaker 2: 16:59

So alcoholics are bandied around the word. You know Johnny drinks a bottle of alcohol. He's an alcoholic. Well, first of all, alcohol is the only self-diagnosed illness in the world. Send DUIs to come and call. And there's a difference between the alcoholic and somebody who abuses, somebody who drinks every night, somebody who goes to parties and makes themselves. There's a huge difference.

Speaker 2: 17:20

Can you trace it three generations back, when I took that first drink at the bar? Can I stop right there? Or I've wanted to? Can I stop? They're usually the indicators. So you know, I got friends who drink more than me, nate, and more often than me. But they're not alcoholic. They go crazy on it, they abuse it. Sometimes they go on drunk. They might slap their wives and stuff they don't normally do. But given a reason to stop, they can stop. Alcoholics can't. So everyone says, well, what should people do? Go out, have a good time, go drink until you throw up, I don't know. Do what you got to do, guys. And if your journey's great, your journey's great, man. And if you are a heavy drinker or, you know, abuse alcohol, stop, stop it already. What's wrong with you? You know I've got the disease. You have a choice whether you stop. I'm a father and you know stuff like this. But when you do fall across it to alcoholically drinking, that's where the difference is so if you are an alcoholic, can you have just one, never, no.

Speaker 2: 18:27

So the, the allergy to the ethanol and stuff sets off both in the basal ganglia hypothalamus. It sets off like a rock going downhill. You know a big bowl. There's nowhere stopping it and there's literally nowhere you can stop it. You can try a million things, you can't stop it and it will roll until he's out of control. So any alcohol in my body now I'm not a great believer in. You know I've got fishing right with white wine or something. I mean I don't go as far as that because alcohol has 1% to do with alcoholism and I can see people going what it has 1% with alcoholism. So you just got to make sure you don't say alcoholic drinks because it's not the drink, it's the mind around that drink. If you're trying to stay sober drinking non-alcoholic beer and you're an alcoholic in what was last long because it's not the alcohol, you see it's this and the behavior around me that I will use my mirroring part of the brain. With all my friends drinking that I'm going to drink alcohol, not non alcohol. Eventually it happens.

Speaker 1: 19:22

So the more we know about it, the better we can look after ourselves so when you're out of the bar, do you have any like tips or tricks? I feel like that's one time where it gets a little awkward or social, if it is like an event or something and you, you know, initially turn it down, and it feels like a lot of times like no, no, just one, we're all doing it, or hey, you know, don't be rude, or whatnot. Have you come up with like creative solutions to kind of, you know, ease the tension?

Speaker 2: 19:47

of course you can always get cocktails that look like real drinks. I guess. I personally buy a drink in a bottle, I don't pour it in glass and I put my thumb over and I do not let that bottle out of my sight. And if anybody asks, you know you're not drinking anymore Because, if you think about it, everybody's drinking. If you don't drink, nobody trusts you.

Speaker 2: 20:04

Okay, it's like the joke. The guy in the bar you know something about, what are you doing? He's like oh, I'm an alcoholic, I, I'm an alcoholic, I can't drink. And he said what did you just say? He said I murdered my wife and three of my children. Oh gosh, for that, for a second. It's kind of that.

Speaker 2: 20:20

So I'm running a marathon, I'm training, I'm on medication, I'm giving it a break. I mean, it's so much anymore, but January, so by January, whatever you need to do, but never go miserable, never be miserable, never be. You know the downer of the party. Take what you can get, have a great time. Alcohol is only one percent with your deal here. Once you get this right, the alcohol is gone. It's probably gone from the first couple of days and off. You go.

Speaker 2: 20:42

But you, as a sober person, are more fun than you think you are. I mean, especially if you've been through the stuff. I've been through, with all the losses and I died twice on the streets in england. All that stuff is like I get two lives in one lifetime. That's why I'm happy most of the time. It's like when I go to parties I go Robert, you sure you're not drinking? I'm like I'm having a great time. The guy on the stage with the microphone and everyone else who's drunk. You know I'm that guy. I just I have to be. So. Alcohol is not the be all and end all. You'll find out. Most of your friends have cut down on don't drink anymore, because that's the trend right now.

Speaker 1: 21:16

Yeah, you're high on life for the bonus life. I mean, how can you not be happy when you get a bonus life? I wanted to ask what do you think are the biggest misconceptions around recovery?

Speaker 2: 21:26

First of all, that you can't do it. First of all, that you never amount to anything. Thirdly, that once an addict always an addict. That's not the truth. Once an addict holds an addict that's not the truth. That might be a trait that you still carry, but that's not true. It takes a long time to recover. That's not true. In fact, if you're an AA guy, look in that book he said the third alcoholic recovered immediately After one session. Here you're immediately in alcohol drugs. That's not your problem. The problem is can we fix here so the repetition strength that confirms that the basal ganglia in an addict or alcoholic or depressed person is and he will definitely go back? Is that a wife?

Speaker 1: 22:00

No, that's my son. Hey, son, he's checking in. So that rolls into the next question, which was how does neuroplasticity play? You know, part of the healing and transforming people's lives.

Speaker 2: 22:15

Most human beings, if not all of we, have patterns every single day and whether they're good or bad, the patterns are stick to, to become a working part of the mind. So let's take the basal ganglia, which is repetition strength. Let's say you want to drive a car or fly a flying airplane. He's 10 000 hours in the air driving a car. You first start to drive, it's horrible. You can't do it. You gotta, you've got to concentrate. A couple of months go by you're reversing down the driveway, you're waving to your mom, you're talking to your girlfriend and you're picking the station on the music at the same time, because you're working part of the mind. So there's a set of neural pathways that actually take care of that. So you don't have to think about it. So it becomes a working part of the brain. What we, what we found out with neuroplasticity is we can remold, reshape them, neural pathways for a different action and result and pattern.

Speaker 2: 23:02

Away from the self-sanitize. Childhood trauma is the gateway drug. Everybody has childhood trauma, even if you think you don't stuck in the subconscious brain unless you're absolutely amazing. That's something you got happy life, you earn a million dollars, your kids are healthy, you know all that great stuff. But 99.9% of people walk around with a childhood trauma, so they found a way. We found a way to reset the pathways of programming.

Speaker 1: 23:28

So I'm curious. I've had, you know, a lot of different people on the show and talked to a lot of people at work, and one thing I find is really interesting is, like you said, trauma, and everyone pretty much has trauma, but when you ask a lot of people, it feels like about half the people are like oh, my life was pretty normal, it was pretty boring. Why do you think that's not accurate?

Speaker 2: 23:47

Well, first of all I asked him. You know I have 34 years old, you want to be in life. No, what happens? Well, my relationships don't go into your girl. They all seem well work and you know I always signs of trauma.

Speaker 2: 23:58

Everybody has it now. It can be from caregivers, parents, friends, teachers, to people at church, but somewhere along the line somebody said something to you that's affected your life and you stored in the subconscious brain. You can always tell by someone's actions here that here, that's what we do. Here is where it started and you can't put the two together. That's the crazy thing. But the reason why your relationships are terrible, the reason, like you can't stay in a relationship for more than six or seven months, the reason that you keep hopping from job to job or you move from house to all that trauma is trauma. So no longer to say, well, trauma is a car crash or a divorce. No, no, that's for the average person.

Speaker 2: 24:39

Alcoholics hear different, and when I say alcoholics, I mean every kind of addict. You hear things different. We're very sensitive to what happens around us and and what happens is we grab hold of that. I was speaking in california. There's a thousand people there exactly. It clicked to me because of the fire regulations, so we knew there's a thousand people there. Exactly. It clicked to me because of the fire regulations, so we knew there's a thousand. After the talk he said please stay around everyone's to shake your hand and say thank you and let's we do it, maybe an hour. So I did 999. People said it was amazing. Mind blood. You know, I've never heard anything like you saved my life. You're too angry and you're too loud. Have a guess who I concentrated on for the next three months and almost relapsed? The one, the one you know. So we got a lot of tools around that to change direction of. What you do is like everybody thinks other people care. They don't. You wear something you know crazy or whatever you know.

Speaker 1: 25:28

People might smile and say nobody you know, yeah, you always think that everyone's talking about you and they never are, and then really no, you know.

Speaker 2: 25:35

So you've got to stop that caring about what people say about you, man, if you want to change it. You know your life and move in a different direction, whether that get your kids back or earn a million dollars which is not hard to do, by the way, we'll go into that later but you've got to stop counting things, because you'll get. I'm 63 years old now, so I have a lot of life experience and I live my life. What other people are telling me, rob, you can't do that? Okay, that's stupid. Why? Why are you wearing them? Pink tracks? How old are you? Oh, okay, not anymore. I got pink trousers on now with you know, you should wear the crazy blue shirt and a pink hat and drive a extortionately expensive cars. You know I live in an extortionate. I don't give a way. It's not sure. I don't care. You know this is me.

Speaker 1: 26:18

I thought, and what I found in my life, guys, is, when you start fighting for what you want yeah, everybody's jealous about what you have, nobody's jealous how you got I love that there's so many, so many good things in that, because I think that's an awesome reminder of it's the little things I think a lot of times, like when you ask people, oh, do you have any trauma? Like oh, no, because they are looking for the car crash or some horrific event, and it's really like someone that said that you sucked over and over and like you had talked about repetitions and you know paving the way through those pathways.

Speaker 1: 26:52

Like it's not, it doesn't have to be big.

Speaker 2: 26:56

There was a patient that we had and he'd been to all therapists and they couldn't figure out what was wrong with him. And when we took him back, we do 9D breathwork and therapy. It's an amazing 9-dimensional sound therapy. And what we found is when he was seven years old, eight, seven. This is where it all stemmed from right. When he was seven years old, his dad used to be a marathon runner, so he always wanted this guy to be a marathon runner. And at seven years old there was a school race, okay, and there was four people in the race his son and three other kids. The first three kids got a t-shirt and the last one didn't. He came in a millisecond on fourth and his dad wouldn't speak to him for a couple of weeks. When we went deeply into that trauma, we found out this that he'd been chasing that t-shirt for years. Mic drop, walk away. He was flooding with tears.

Speaker 1: 27:51

He's doing amazing now, but that's the little things that we have to look for. You know, yeah, that is rough. You never know what that pivotal moment's going to be. The next pillar you have is your 97% success rate, so 97 is obviously super impressive. What do you think sets your approach apart from others?

Speaker 2: 28:05

Well, we're like a concierge service. First of all, you can't buy yourself in. We've turned people down rock stars, million-dollar checks, but they weren't ready. So you have to pass an assessment for us to take you on. You can't just call, you know, you have to be referred to me. That's unfortunately these days. But we have a bunch of staff that help working class like me people. But yeah, we concentrate on the problem and not the sentence. So I just can't stop drinking, that's not your problem. Well, I just can't eat it, that's not your problem. Well, I just can't eat it. Not your problem, your problem is here. So we focus on that. We have tools like brain spotting, we have EDMR, we have NLP psychology, we have behavioral science. We have all this stuff that we use. But you have to pass the assessment Because for me, when I was young and I kept failing and failing in treatment, essentially not only almost broke my mom and dad because they're working class people, but they died a lot earlier than they should.

Speaker 2: 28:57

When I was homeless, they used to cry themselves to sleep every night, and I'm very aggressive at that. It's like we are not going to take your money period. We've got to get down to the facts, conditions here. And secondly, you hear other people we have a family program. Well, other people, we have a family program. Well, what happens? Well, we bring the wife and kids in once a month into the sense and we all bash dad. You know, the family systems is this you come on for 90 days, one hour a day. Telehealth is what we usually do 95% but the wife has to come on for two hours a week and the wife goes. Well, it's not my problem. We're there and we can't take the patient. Well, that's a hit. Why is it my hit, sir? Okay, mrs Johnson, tell me this. Why do you allow your husband to come home two or three nights a week drunk, and you guys end up in a fist fight in front of your six-year-old daughter? The tears start. And then we realize that our work and results and tests around that got this result. When the partner comes on with the patient, the patient success rate goes up by 42% alone. Before you even touch the patient. It's like two houses, nate. It's like where the patient is.

Speaker 2: 30:05

Let's say, for instance, they speak Chinese and our house different language in recovery. Our house, let's say, speaks English. So we pick the guy out, put him in our house. We're getting treated, we're learning how to speak fluent English. Then we take him up this is the our house, let's say, speaks english. So we pick the guy out, put him in our house we're getting treated, we're learning how to speak fluent english. Then we take him up this is the treatment model and we put him back in the house who speaks fluent chinese? Guess what's going to happen? He's going to start speaking chinese again, because they're not on the same language. So what we do is we treat him and we treat him or them. So by the time he gets back in the house, everyone's speaking the same language and everyone knows what's going on.

Speaker 2: 30:38

And that's the biggest. That's why three, four, five percent you know I'm not guys, I'm not buying in treatment centers. There is a loads that are amazing, absolutely mind-blowing, that we use, but there are a lot of cowboys there. If you're, if you're accepting little johnny into your treatment center for the third time and still charging him 20 grand a month, shame on you. What the hell are you teaching them?

Speaker 2: 30:58

So when you get down as this is life or death, because I will go to any length I will follow you, I will track your car, I will call the police if you drink driving. You know we will do anything to make sure that you're straight and you really, really want this, and I think that's. The difference is, I stopped drinking a thousand times and I could never stay stopped. And the reason why I couldn't stay stopped is I was disgusted with my life and my childhood traumas killing me on a daily basis. So I hung around the same guys that were in that situation, because the mind attracts the same energy. As you Hang around 90 depressed people, you'll become the tech, that kind of thing. All the guys on the projects. I love them to bits. I can go back and help them, but I can't live there anymore.

Speaker 1: 31:45

Yeah, it reminds me of training dogs, which that's probably I don't know if that's a messed up comparison to humans, but I've seen a lot of dog trainers where the dog trainer wants to come in and train the dog, make it all do the things it wants, play the tricks not that I'm an expert on dog training at all, but they usually train the owner on how to handle things like exiting the door and having the dog wait or things like that. Because if they do all the training, get them squared away and just a few tricks and then give them back, then you're just back to where you were.

Speaker 2: 32:21

I have a friend that does that and when people say, what do you do, he said I train people that have dogs. They go. What the person I train?

Speaker 1: 32:28

people that have dogs.

Speaker 2: 32:29

They go what. I think Caesar said that many years ago in his program on TV. He says it's not the dog, it's the human being. We don't get it. It's the same with this. You don't get what the real problem is, but you keep masking it and putting band-aids on. You keep relapsing, you keep being depressed, ptsd is getting worse as soon or later you're going to die. Because that's what happened to my brother-in-law. He was at a party with my wife before I met her, probably about 15 years, 16, 17 years ago. He was an alcoholic. He was trying to stay sober. It was all at a barbecue, him, his kids, his wife, brothers. They were all having a great time and he said, hey, I just need to depart for something, I'll see you. Then walk back to his house, got out the car sober, walked into the garage and just had a nasty impression it's alcohol, it's, you know that's. You know you've got to look at these signs.

Speaker 1: 33:17

There's loads of signs, but in the past, because of lack of neuroscience information, we're looking for the wrong things I'm curious what common barriers do people face when trying to rewire their brain, and how do you help them overcome those challenges?

Speaker 2: 33:30

well, I think I can do this, I'm not good enough. Mom says I could never do this. Dad, blah, blah, blah, this thing going round and round and round it's. So. What happens is you get to a certain point and they back off people which are my very good at starting things but they never finish them. Because you know I want to start a business, but yeah, I don't know where'd you get, get that from? Where'd you get that? I don't know from? Well, it was my dad. Really, can I teach you two words? Says who. And once they hear that everything is, and I tell them a bunch of stories that you know, patience, or even Donald Trump. I'm not into politics. They've done nothing for me. Whoever's running the country, I don't get into that. But when you let's take it back a few years when you have a businessman running the country with no political experience whatsoever, don't you dare tell me you can't achieve your dreams, just our truth. Somebody's put that there. I want to apologize to you. Somebody's put that there.

Speaker 1: 34:23

Yeah, you can accomplish anything. You can actually get convicted and become the president for a second time.

Speaker 2: 34:28

Anything you want. If you've got a second time, if you've got the mindset, if you've got the go and get stuff, you're going to fail a thousand times again. Look at the beatles and jk round. They failed so many times but they didn't give up. They kept going back, going back because it wasn't that. Three, when it's your time the idea that dating that girl, buying that car, that house, that's visit, it'll be right and you'll be able to go forward and you'll find all this you've been through, that's been weighing you down transfers into become one of the greatest assets you will ever have.

Speaker 1: 34:57

I always love the example of WD-40, that lubricant that's in everyone's house probably two or three bottles. You know it was the 40th recipe of that, so there was 39 other versions of that bottle that sell. If they would have quit at at 39, we would never know they pushed on for for number 40. So I'm curious with this 97 percent, how do you measure success in that coaching and what factors contribute to that positive outcomes?

Speaker 2: 35:24

you said kind of bringing more people in so the the mindset completely when the lead was this completely changed when the energy? So the mind runs today over energy, okay, but the subconscious brain wakes us up because of like a allergy. You have to program the mind to run the brain, every single one. So what we do by the time they leave, when the mind connects with another energy I don't care if it's Uncle Jimmyimmy odd universe when our mind connects with another energy and your neural pathways change is what we do. Your dnh changes. Go google it, guys.

Speaker 2: 35:56

So you're not the same person when you leave us. And then what we do is when they leave us for the first year, they get a call a month. Hey, you doing okay, buddies, yeah, great, just checking in on you. If you need anything, if dr rob's available, just text me. I'll get you in the room right now with him. So the support is always there. After the first year we kind of go to like once every six to eight weeks and then we back off and back off and our 10 and 15 and 20 year guys, probably once every six months or once a year, but we keep track of them. Now there are some people who's left and not followed our program. That's not what we're talking about. We say we have a 98% whilst following our program. So there have been hundreds that hasn't and you're not doing our program. That's where we measure our success rate. And again, once your DNA changes, it's very hard to change it back.

Speaker 1: 36:48

Yeah, that makes sense. And your final pillar is rewiring your brain at home. So, for someone looking to start rewiring their brain at home, what are some practical techniques they can try today?

Speaker 2: 37:00

Oh my, God, I'm going to blow your mind, guys. Fine, from tomorrow. Okay. So bear with me here while I tell you the pre-story. Between the hours of two and five on a normal circadian sleep pattern is when the body is at its lowest, so there's no oxygen or very little oxygen. The presence of oxygen equals a lack of disease. Every single disease of the human body starts in a hypoxic area, every single one. So, with low, low, low breath in the morning. That's why nobody's ever woke up laughing, because laughing requires oxygen.

Speaker 2: 37:29

The subconscious brain, who thrives in hypoxic situations, wakes us up A bit tired, a bit depressed. Oh, my God, castan, this guy wakes us up. Okay, this guy is going to ruin your day. This guy is the guy that's moping all the time. Steals from work this guy wakes us up in the morning. How do we get rid of him? Okay, steals from work. This guy wakes us up in the morning. How do we get rid of it? Okay, you need to take 20 exaggerated breaths in and out. One of the reasons we feel so good going to the gym, it's not the, it's not the exercise, it's this in between sets. What they call a runner's high isn't the running, it's the body being flooded of oxygen. That's where we get. Oh my god, it's amazing. So when you do your 20 exaggerated breaths, 20 times in the morning, this is what happens, guys. You've got every cell in the body flooded with oxygen. So you see, this guy's subconscious mind is gone and what happens is you. You alert the conscious mind. The conscious mind is now so in this moment is where this guy is. You can achieve anything that you want to achieve with this guy running. Well, the problem is, of course, who wakes up tomorrow morning. This guy wakes us up tomorrow morning, so this is a daily thing as we go out. So now we've got our breath work. Now I've got our body flushed with oxygen. We're capable of a lot of things.

Speaker 2: 38:41

Walking to the bathroom, if you brush your teeth with the right hand one week left, one week right, one week left, one week right for 30 days, we're changing patterns and neural pathways around in the brain. So, rather than going for the same routine, we're disrupting them. Patterns, because this hair brushing with the right is probably why you're doing this over here, because the pattern has never changed. So the pattern from the brushing goes back to the childhood trial. It's never changed. Well, if you're changing things every week, then your pathways are slipping over and they can't have a fixed pattern because it's all constantly being changed.

Speaker 2: 39:14

The third one is I need you to get in front of the mirror and say I love you 10 times. Bear with me. Sounds stupid. It's embarrassing. What happens is this 300-year-old pathways, like we said, die in a subconscious brain. We're replacing part of them with I love you straight into the subconscious brain.

Speaker 2: 39:29

Now, here's the key, though Don't stand up close to the mirror, like when you're shaving or putting makeup on girls and try and do it then, because we see all our blemishes close up. When you step six feet away, the optical illusion is our blemishes go, because we think when we look in the mirror, that's how people see us. How many times have you gone into work guys? Hey, jimmy, how you doing? We just don't do that. So when we step away and our blemishes go, that's the real vision of what people see us, and, with that alone, boost our confidence. And so the breath work, you know, the mirror work and the teeth work. Walk out the door. Tomorrow You'll have an amazing day, I promise you. And please, please, please, please don't write it.

Speaker 2: 40:08

Well, it didn't work for me. You didn't do it properly. It's physically, psychologically impossible when you flood your brain not to change. It's impossible. It has childhood trauma. Always don't get one. That's trying to prove you. Just do as you're told. Do the work, you'll feel better. Go on and conquer the world.

Speaker 2: 40:24

Build an empire why can't he? Well, I shut up. Build an empire. If you hate your work, if Sunday morning you get that feeling because it's work, tomorrow morning get another job. If you're coming home to your wife or husband every night and you're walking around in the eggshells and you're always get another wife or husband, well, it's really not that easy. It really is that easy because you get one shot at this game.

Speaker 2: 40:47

Moms, when's the last time you said this? Well, one minute I'm waiting them off to kindergarten. Next minute, waiting them off to college. That's how fast time goes. You don't have time, guys, because what happens is one day you're going to wake up at the age of 65, 70 and go what the hell just happened? And why didn't I do this, this, this? You haven't got time. Date that girl, ask that guy, buy that house, start that empire, whatever it is. Do it today. It's 2025. If you can't build a business or empire. Set it at home on your laptop. I don't know what you're doing, wrong guys. Let's say you like knitting. Guys, let's say you like knitting and you make these nice socks for all the family. Get a website, go daddy $6. Brilliant Cards of Vistaprint $9. Okay, so for a little under $20, you've got yourself a business of business cards. You might sell one a month, would you know something? Yeah, you keep doing that, man, and you will eventually start to earn more money than any job could offer you.

Speaker 1: 41:48

That's how you build that post. That's perfect. Yeah, it reminds me I lost my dad at 50 and that's like one of those things. It's one of those pivotal moments for me where life is short and I remember the places you wanted to go and the things you wanted to do and you know ultimately didn't get to, went through that long fight through cancer and you know didn't end up winning, and so that's one thing. I've always kind of been happy, go lucky and, you know, try to make the most of the moments. But that was like really doubled down and solidified that trait throughout. You know all of me where you know if the kids want to do something or we're just going to have a little bit more fun, because you just don't know you know no one really thinks it's going to be 50.

Speaker 2: 42:21

Her mom and dad died of alzheimer's and, uh, he died because she died kind of thing. Broken, broken heart, which is a real thing. And they kept saying that, nate, well, we're going to save up, we're going to retire, we're going to do it. And they kept saying that, man, and we're in like the 70s and you know they died and they left. I mean, they were just normal workers. She was a housewife, he worked at the electric company, that's all they. They died with 1.9 million dollars in the bank wow, and you can't take it with you can't take it with you.

Speaker 2: 42:51

Can't take it with you. Create them memories. Take as many photographs as you can, dance when everybody's watching you, laugh, kiss the baby, hug people, all that stuff, man, it just boosts them. For chemicals every day. You need to be happy. The four chemicals need to happen, guys, and if they don't, you're not going to be as happy. Because most people walk around 40 to 50% of their capability today because they're lost with star identity, guys.

Speaker 1: 43:15

Yeah, that's good stuff. What tools or resources do you suggest for people that want to deepen their understanding of neuroscience-based healing?

Speaker 2: 43:23

Get into what's called 9D, Delta 9D Jump on my website. You'll see it. We're not trying to sell it. You can go somewhere else, but you need to try a few sessions of that to get an understanding how neuroscience affects. It's a nine-dimensional talking app. You have to wear headphones and blindfold. That takes you on this journey and you realize from the first session that your mind has just changed. It gives you a good idea of how powerful neuroscience is, and neuroscience challenges most addictions.

Speaker 2: 43:53

We've put food to addiction. We've joined up. We've put food to Alzheimer's. We've put food because we don't eat real food. 90% of the supermarket stuff is sprayed in corn sludge or starts with canola oils, sunflower oils, stuff that's healing oils. So once you try and address all of that, you'll realize and get more into neuroscience. As your own body clears and then you start questioning things around you. It's like did I really not achieve that? Why did not I achieve? And then the simple 9D and brain spotting are the two biggest things we use to get rid of trauma and redirect neural pathways. Neuroscience is very, very interesting and you probably know about 1% of what the mind and the brain is capable of doing.

Speaker 1: 44:37

Just scratched the surface. Well, we went over your three pillars. They were really powerful, so I'd like to try to bring it all together. Looking at your work and success, what's your final takeaway? You hope listeners will remember about healing and brain rewiring is that you can do this, guys.

Speaker 2: 44:52

It's not hard to achieve your dreams. Once you reset and move forward with somebody who knows what they're doing, it's the greatest thing you'll ever do. And again, you haven't got time to do it today. Do it today, capable of living a full and rich life. No addictions.

Speaker 2: 45:09

You know when you get into what causes cancer, again, it's not as you think it is, it's not just random, and I hate to say that without telling you everything else for the next three hours. But start to question things around you. You know, question the people around you. You can't stick with the same guys. It's doing the same old thing. You know stuff like that. Like I said before, know I can go back and help them, but I can't live there anymore. You've got to become this new person that you believe in. And the most vital, important thing I need to say today is watch internal dialogue. Internal dialogue becomes basal ganglia, becomes working part of the brain, becomes actions and once you start that, it's easy to fall out. But if you're hanging around guys that have the same pattern as you, which is negative and self-sabotaging, you won't think the pattern's wrong, because it's really hard for one person to change. Let's say you have nine people around you right now and they're negative. You're not going to be able to do that. But if you find nine friends in your negative, they're going to change you.

Speaker 2: 46:07

And this is the experiment we did, across that we brought nine actors into our waiting room and one patient that we said come in, I'll give you a free session of 9D. He's like oh my God, dr Rob, I'm so excited. So they came in. She didn't know nothing about it, she just thought they were other patients waiting to come in. The actors were told every 45 seconds you'll have a buzzer. When that happens, I want you to stand up. All of you Wait five seconds, sit down. And I want you to continue doing that until we call you in one by one.

Speaker 2: 46:34

Brilliant, no problems. They said Sure enough, she goes in, she detends, she sits down. For 45 seconds. All the actors stood up. She kind of looked at them and, going back to her phone, they all sat down 45 seconds. Everyone stood up again. Now the phone is down in the lap and she's looking around going what's going on? The third she stood up like everybody else and she sat down with everybody else, which was obviously interesting as we brought the patient, the actors in, one by one, and she was the only person left in the room. Anyway, she stood up.

Speaker 1: 47:06

Show me your friends, I'll show you your future. Surround yourself with good people and make sure your inner dialogue is a positive inner monologue. Well, thank you, dr Rob, for coming out. I want to ask the listeners to provide feedback. Your feedback makes this podcast even better. Drop your thoughts or questions on Instagram, facebook, tiktok, youtube or Buzzsprout, and thank you for being a part of the Mindforce journey. I love you all. See ya, thank you.